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Nike has remained and continues to remain at the top in producing and distributing their sports clothes and equipments. Nike should increase their market shares through issue new products, competitive pricing strategies, and advertisement and promotions activities. Besides that, Nike must increase their awareness of corporate social responsibility to strengthen their image of themselves. What’s more, Nike should pay much attention to their R&D department to research out different kinds of people with different taste to get the market diversification goals.
China has a wealth of resources, and with its population becoming wealthier sale air max tn womens shoes in store and keen to buy Western goods, nike shox turbo 13 sale cheap online Nike has been able to source, produce and sell many of its products within the country. The year was 1984, Nike had just posted their most significant quarterly loss as sales were down by over $100m.
Nike’s mission is, “To bring inspiration and innovation to every athlete in the world.” (Nike Mission, 2007) According to them, an athlete is anyone who has a body. This mission statement pushes the limits of the company and air jordan 7 white green proves the amount of effort and energy Nike expects from their employees. Though the mission of Nike may seem unreachable, Nike has achieved everything in their mission statement thus far. If you are on a hunt for something extra so you should find Nike sportswear deals now.
The day Knight and Bowerman shook hands, they promised to lead a company “with integrity and a commitment to the highest ethical standards.” (Corporate Governance, 2007) Their focus on mixing innovation and integrity has resulted in an enterprise expansion only entrepreneurs can dream of. But as you would expect, the Nike enterprise didn’t evolve overnight and neither did its mission.