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According to the complaint, Nike then produced a nearly identical photograph of Jordan and reproduced it on billboards, and when Rentmeester threatened litigation, the Oregon company paid him $15,000 for a limited license to use the image for two years
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Since 1995, Nike company has taken out 50 million dollars as technological research and products development’s cost each year and the products are studied from many angles including, biomechanics, engineering technology, industrial design, chemistry, physiology etc. Known for directing music videos for artist like Solange, Faith Evans, and Justin Bieber and promoting throw back parties in New York City, Vashanti Kola is also a fashion designer and creator of a line called VIOLETTE Inspired by a world of tomboys, hip hop, rock and couture, now Vashanti’s bringing her flavor to the Air Jordan brand as the first female designer.

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